ICARIA PURE HONEY
MATCHA MAIDEN TEA
Despite its recent revival, matcha has been around for centuries as part of the traditional Japanese green tea ceremony. Zen Buddhist monks have been reaping its many benefits for energy, concentrati WHY IS IT GOOD FOR YOU?
IMMUNITY – According to the ORAC (oxygen radical absorbance capacity) antioxidant measuring scale, matcha has a 1300 units per gram rating (vs pomegranates 105 units per gram or blueberries 91 units)! Antioxidants can help boost the immune system and fight free radicals in the body that can contribute to inflammation, tissue damaging and aging.
METABOLISM – Matcha contains a particular class of antioxidants called catechins, notably epigallocatechin gallate or EGCG, which is known to help enhance metabolism. Matcha can have up to 137 times the EGCGs that regular green tea contains!
ENERGY AND FOCUS – Matcha is also full of useful amino acids, particularly L-theanine that is unique to tea. This is the amino acid that stimulates alpha wave production in the brain to create relaxation and concentration at the same time, providing alertness without the shakes and jitters of coffee. It helps provide a sustained energy release over hours, hence matcha’s meditative origins.
FREE FROM – Matcha is naturally sugar free, dairy free, almost calorie free and naturally vegan friendly. Everyone’s best friend!
VITAMINS & MINERALS – Here is where we could get super technical with bioflavonoids and other confusing words. To simplify, lots of other goodies in green tea (and therefore matcha) can help detoxify and enhance wellbeing. For example, the special way it is grown in the shade helps increase the chlorophyll in the leaves, which is known to be a natural detoxifying agent.on and wellness since long before the modern day “teatox”.